Public Health Campaigns

NHS England Directed National Public Health Campaigns

The Public Health campaign for 2017 have been published by NHS England as follow:

Campaigns for Hull, ERoY and NEL Campaigns for North Lincs



Life Course

Be Food Smart


Additional resources:

APRIL Starting Well

March / April


Cancer prostate / ovarian
MAY/JUNE Living Well

National Smile Month


Additional resources:




Ageing Well



Abdominal Symptoms Campaign



Health Checks


AUGUST Starting Well

A Health Baby Starts with a Healthy Pregnancy




OCTOBER Living Well



Additional resources:




DECEMBER Ageing Well

Stay Well This Winter



Stay well


Pharmacies need to deliver 6 out of the 7 campaigns during the remainder of the year.  If you have already participated in the Stop Smoking Campaign during March, then you only need to deliver 5 more.

Public Health England – Campaigns Resource Centre

Pharmacies can download a variety of award winning marketing campaigns (resources & materials) on a local level from Public Health England’s campaigns resource centre. Campaigns include Change 4 Life, Be Clear on Cancer, Act F.A.S.T, Sepsis, Smokefree, Stoptober, Stay well this Winter, Breast Cancer, NHS 111, Anti-microbial Resistance, NHS Health checks and many more.

To access all the Public Health materials and resources, you need to register on the website at:

One You – Physical Activity and Active 10 Campaign Launched

Around 40% of all deaths in England are related to everyday habits and behaviours – such as eating too much unhealthy food, drinking too much alcohol, not being active enough or continuing to smoke. They also cost the NHS more than £11 billion every year.

By encouraging the nation’s adults to take control of their health by eating a healthier diet, drinking less alcohol, exercising more, and quitting smoking, the One You campaign will help them enjoy longer and healthier lives.

The Public Health England (PHE) Public Health England (PHE) One You – Physical Activity and ‘Active 10’ campaign was launched on 20 March 2017.

These free resources can be used to support Making Every Contact Count conversations around increasing physical activity through brisk walking – excellent resources and materials that can be used within public facing settings.

Pharmacies can use the briefing and materials to promote this healthy lifestyle message and share with colleagues involved in workplace health and well-being and can be used to promote to members of the public.